WHAT'S FASHIONABLE, PRESTIGIOUS AND TAX DEDUCTIBLE?
A lot of corporations try to enhance their image by sponsoring museum exhibits. Many of these naughty boys make products marketed to women and people of color while funding shows that exclude them. Bad, bad boys. Note that federal, state and local arts councils haven't done much better.
This is one of our all-time favorites, which we did to encourage female artists to look on the sunny side. Women all over the world, not just artists, identify with it. One sent us $1,000 to run it as an ad in Artforum, a top U.S. art magazine.